TV Guide

By | Apr 3, 2008

In 1953 television was still a new medium. While there was a few regional guides with the TV listings, there wasn’t a national one until April 3, 1963 when the first TV Guide was published. The first issue debuted with a picture of Lucille Ball and Desi Arnaz along with their newborn son, Desi Arnaz Jr. Its cost was 15 cents.

It was a success from the start and by the mid 1960’s the TV Guide was one of the most popular and distributed magazine in the United States.

In the 1970’s and early 1980’s many of the covers had pictures by the artist Richard Amsel. One of his nest known covers is the one he did of Lucille Ball in 1974. It shows an glamorous Ball closer to the movie actress of the 1940’s than her better known comic TV roles. In all he did over 40 covers, more than any other artist.

With all of the channels that are now available through such different means of delivery such as over the air, cable and satellite the magazine has had to go through many changes in recent years.

With the internet, there’s now a quick and easy way to get listings on demand. TV Guide, whether we like the changes or not, has adapted and continues to be a source of information about the television industry, both on line and in print.

The new format of the magazine is now a full-size magazine replacing the old familiar digest in 2005. The present cover has stars from shows that are returning.


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